October 22, 2004

Small Demand, Large Income

From a recent Wired magazine article titled The Long Tail:

The average Barnes & Noble carries 130,000 titles. Yet more than half of Amazon's book sales come from outside its top 130,000 titles. Consider the implication: If the Amazon statistics are any guide, the market for books that are not even sold in the average bookstore is larger than the market for those that are.
Similar statistics apply to movies, music, etc. The story really brings home how much the Internet is and will change the distribution of entertainment. Some of my favorite bands, small pro a cappella groups such as The House Jacks and M-Pact will be able to survive and thrive without needing to become mega-stars.

Posted by Tom Nugent at October 22, 2004 08:21 PM
Comments
Post a comment









Remember personal info?